How do I get my business noticed online? How can I create an engaged social media audience? How do I convert website visitors and social media followers into customers? What hashtags should I be using? Are Google ads a good investment?

I'm Sydney Chakalos, a marketing nerd and small business owner with a passion for helping other small business owners grow their business using effective online marketing strategies on any budget.

Learn how to create and implement a marketing strategy that strengthens relationships with your audience and increases your bottom line. We'll cover topics around social media, email, Google ads, branding, and websites. Building your brand is a marathon and I'm here to help you win the race.




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welcome to the

Marketing Your Local Business Online Podcast

Social Media

Branding

Entrepreneurship

Content Marketing, Email Marketing, Facebook and Instagram Ads, Marketing, Social Media

Ep. 44: If You Want More Local Customers Fast, Do This

If You Want More Local Customers Fast, Do This

Are you in a place where you need more customers to your local business fast? In this episode, Sydney shares the tactics she uses for her clients that result in a quick turnaround for more customers walking through your door. With the average business page’s post reaching only 5% of followers organically, your business can stand out with two simple marketing tactics. You don’t need to spend endless time creating content or $1000 to invest in a social media manager, you just need is a $5/day Meta ads budget and an email list. If you need to convert customers fast, this episode is for you.

What You’ll Learn:

  • How consistent low cost paid engagement ads can help you bring in new customers.
  • Why boosting a post does not get the same results as paid ads.
  • How Meta Ads manager can help you target your potential customers.
  • How creating a lookalike audience can help you reach “cold” potential customers that would be most likely to buy from you.
  • Why you need an email list and how you can use it to keep customers coming back.

Tune in to hear about a retail store and a restaurant that found themselves with a continuous flow of customers even during historically slow months. These tactics are about showing up in front of the right people at the right time, and when you do that consistently, the results follow. Nervous about getting started on Meta Ads manager by yourself? Sydney can help. 

Join the Waitlist for Sydney’s Meta Ads Course:

On Friday, April 17th Sydney will be launching her first ever Meta Ads course designed specifically for local business owners. This course is designed for local businesses like yours in mind. Join the waitlist today, earlybird pricing is only available to the first 25 students to enroll! 

Need an email service provider? Try out Constant Contact.

meet sydney

Strategist. coach. educator.

get to know me

Hi friends! My name is Sydney, founder of Marathon Marketing & Branding, and I’m so happy you’re here! As you might have guessed, I am an avid runner, which allows me to have more of that pinot and pasta in life. Running long-distance is all about training, endurance, and consistency. I realized that these same traits are directly applicable to social media marketing as well.