How do I get my business noticed online? How can I create an engaged social media audience? How do I convert website visitors and social media followers into customers? What hashtags should I be using? Are Google ads a good investment?
I'm Sydney Chakalos, a marketing nerd and small business owner with a passion for helping other small business owners grow their business using effective online marketing strategies on any budget.
Learn how to create and implement a marketing strategy that strengthens relationships with your audience and increases your bottom line. We'll cover topics around social media, email, Google ads, branding, and websites. Building your brand is a marathon and I'm here to help you win the race.
There’s something costing your business money every single month and it never shows up on your bank statement, your credit card, or your profit and loss report. Most local business owners have no idea it’s even happening.
In this episode, Sydney pulls back the curtain on one of the biggest hidden drains on your revenue, breaks down exactly how much forgoing local advertising is costing you, and shares what you can do about it starting today.
Using real numbers, Sydney walks you through exactly how much revenue you could be leaving on the table every single month. Therefore, doing nothing means staying invisible while your competitors build brand recognition and capture your potential customers. From new movers in your area to repeat customers who simply forgot about you, the opportunity cost is very real.
You’ll also get a simple homework assignment to calculate your own missed local advertising revenue so you can see what inaction is actually costing your business.
Enrollment is OPEN for the Local Ads Accelerator! Great local businesses go unnoticed every day. When you’ve poured your heart and soul into building your business, it feels defeating when it seems like you’re not getting found by the people who need what you do the most.
That’s why I created the Local Ads Accelerator, a course designed specifically for local businesses to master Meta Ads so they can start getting found and go from being the best kept secret in town to the business people can’t stop talking about. If you’re struggling with getting your business visible in your community then investing in the Local Ads Accelerator is the right decision for you.
Hi friends! My name is Sydney, founder of Marathon Marketing & Branding, and I’m so happy you’re here! As you might have guessed, I am an avid runner, which allows me to have more of that pinot and pasta in life. Running long-distance is all about training, endurance, and consistency. I realized that these same traits are directly applicable to social media marketing as well.