How do I get my business noticed online? How can I create an engaged social media audience? How do I convert website visitors and social media followers into customers? What hashtags should I be using? Are Google ads a good investment?

I'm Sydney Chakalos, a marketing nerd and small business owner with a passion for helping other small business owners grow their business using effective online marketing strategies on any budget.

Learn how to create and implement a marketing strategy that strengthens relationships with your audience and increases your bottom line. We'll cover topics around social media, email, Google ads, branding, and websites. Building your brand is a marathon and I'm here to help you win the race.




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welcome to the

Marketing Your Local Business Online Podcast

Social Media

Branding

Entrepreneurship

Showing Up When You Don’t Feel Like It

Today’s episode of the Marketing Your Local Business Online Podcast is going to be a little different, because I want to take the time to have a raw and honest conversation about a topic that is extremely important to me: mental health and how it pertains to us as small business owners. Local business owners […]

Entrepreneurship

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5 Tips for Effective Market Research

Do you struggle with converting your audience to paying customers on social media? Have you ever felt lost about what to post? Is it challenging to get specific in your messaging? If you answered “yes” to any of the above questions, it’s not because you suck at marketing. You just need to dive deeper to […]

Branding, Entrepreneurship, Social Media

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A Key Ingredient for Social Media Success

Everyone has different opinions on what will bring you social media success – your content, the photos you choose, a consistent brand, and more. Yes, these all do play a part, but today I challenge you to think about perseverance. By definition, 𝘱𝘦𝘳𝘴𝘦𝘷𝘦𝘳𝘢𝘯𝘤𝘦 𝘪𝘴 𝘱𝘦𝘳𝘴𝘪𝘴𝘵𝘦𝘯𝘤𝘦 𝘪𝘯 𝘥𝘰𝘪𝘯𝘨 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨 𝘥𝘦𝘴𝘱𝘪𝘵𝘦 𝘥𝘪𝘧𝘧𝘪𝘤𝘶𝘭𝘵𝘺 𝘰𝘳 𝘥𝘦𝘭𝘢𝘺 𝘪𝘯 𝘢𝘤𝘩𝘪𝘦𝘷𝘪𝘯𝘨 𝘴𝘶𝘤𝘤𝘦𝘴𝘴. […]

Social Media

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Beginning The Race

Hi Marathoners! For my first post I wanted to share the story behind Marathon Marketing & Branding along with a few pieces of advice for new entrepreneurs out there. For me, I talked about starting my own marketing company for at least two years before Marathon Marketing & Branding was founded. Making the public declaration […]

Entrepreneurship

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